Brian is a recognized expert in the field of travel and tourism marketing and advertising with over 30 years of experience in hotels, destinations and airlines. An adjunct professor of marketing at Webster University and recipient of HSMAI’s top 25 most extraordinary minds in hospitality, Brian regularly speaks on marketing issues in the travel and tourism industry. Brian holds a BS degree in Economics and Marketing from the Whittemore School of Business & Economics at the University of New Hampshire, and MBA and Doctorate in Management degrees from Webster University.

In his role as Chief Marketing Officer of Explore St. Louis, he oversees the destination’s tourism brand positioning and marketing activities. Brian’s marketing campaigns for Explore St. Louis have received numerous awards including EMMYS in 2012 & 2018, Adrian Platinum Awards in 2010 & 2018, Adrian Best in Show in 2018, and Missouri Division of Tourism “Campaign on the Year” awards in 2009, 2011, 2015, 2019 & 2022.